👋 I’m Jen McFarland.
I’m the Founder of Women Conquer Business. We help businesses make exceptional marketing decisions with courses, coaching, and content.
Our focus is on small businesses. Why? Because it’s harder to get high-quality marketing support and information (read our Manifesto).

We provide marketing training and mentorship to Xcelerate Women and the Small Business Administration. It's also offered inside our solopreneur marketing membership.
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A little more about me
I’m an MPA with over 25 years of training, teaching, and executive experience in leadership, project management, and digital marketing.
In a previous life, I led large-scale public sector projects for the City of Portland, affecting more than 50,000 businesses and handling millions of dollars. (... BTW, I also boosted web traffic by over 250% by finally focusing a government website on the people it serves.)
But today, I pour my heart and soul into Women Conquer Business marketing consultancy and my new initiative, an online community for service business owners who need support marketing their business.
I am 100% THAT marketing tech nerd who just plain loves helping people solve their hairiest problems.
In summary: I am an uber-nerd who loves dad jokes and helping leaders find more joy in their work.
I am approachable, I am a goofball, and I swear on my right eyeball that I will NEVER get judgy or sanctimonious on you. No matter how “simple” your issue may be, or how long you’ve struggled to conquer it.

How Does This Work?
I see myself as a teacher, leader, and visionary for the small business community (I talk about it all the time). This means I’ve made it my business to help entrepreneurs simplify and systematize their marketing.
I do this through:
- A deep exploration of each business challenge, e.g., how’s your marketing automation?
- Creation of a customized plan
- Coaching and mentoring to keep you on track
- Help formulating goals and tracking metrics
- Compassionate ongoing support as needed!
Although I will leverage my extensive knowledge of marketing software, systems, and processes to support you, I’ll NEVER insist, dictate, or enforce. I see every client engagement as an exercise in co-creation. Seriously. You are the business owner, and I want to teach you how to amplify your work in the best and easiest way possible.

Jen's humble yet clear approach gives you and your team complete confidence that you are in safe hands with the precious asset of your marketing engine.
Sunil Bhaskaran, Founder, Global Business Communities
Get StartedWhy Should I Trust You, Jen?
Because my only agenda is to set you up with a seamless back-end marketing organization so you can market your business more efficiently and effectively.
Because I can see 15 steps ahead, a superpower that allows me to understand your vision and creative ways to market your services.
Because I am honest to a fault. I won’t B.S. you. It’s just not in my nature.
Because everything I do is bespoke. I will never give you cookie-cutter advice.
Because I love nothing more than untangling tech knots so my clients can dream bigger and do more.
Because I’m funny and patient and kind.
Because I’m a solution-builder who focuses on WHAT WORKS.

Professional & Local Organizations
If you’re like me, you’re curious how I stay current with best practices. Here are a few of the industry professional organizations I belong to:
American Marketing Association
SEMpdx (Search Engine Marketing Association of Portland)
I am also an avid supporter of local Portland small businesses. Here are a few of the local small business organizations where I am a member:
Oregon Association of Minority Entrepreneurs
I give back to the community by offering services at a discounted rate to:
Consultant, the digital marketing program for Prosper Portland's Inclusive Business Resource Network and Mercatus
Marketing coach, Xcelerate Women
Google expects to see certain sections on an about page to comply with EEAT. The sections below are for compliance, BUT it gives you an idea of what you can do on your pages.
Our History & Story
Founded in 2017, Foster Growth LLC dba Women Conquer Business started Women Conquer Business with a vision to revolutionize small business marketing.
Over the years, Women Conquer Business has grown into a trusted authority by continually refining our Marketing consulting services for business development and training, including marketing coaching, local SEO services, online marketing community, AI marketing and prompts for professional services businesses and embracing innovative approaches.
Women Conquer Business’s commitment to quality, integrity, and excellence has enabled us to serve thousands of small business owners worldwide.
Our Mission
Our mission at Women Conquer Business is to empower small business owners by providing comprehensive, real‑time Marketing consulting services for business development and training, including marketing coaching, local SEO services, online marketing community, AI marketing and prompts for professional services businesses, and expert guidance.
We simplify every experience delivering the latest small business marketing consulting to help you make informed decisions and enjoy a smooth, hassle‑free experience.
Who We Are
Foster Growth LLC dba Women Conquer Business is the organization responsible for Women Conquer Business and is a legally registered company based in the United States.
Our official brand, Women Conquer Business, represents our business online and is dedicated to offering comprehensive insights into marketing (NAICS 541613) as well as exclusive deals and expert advice.
- Name: Women Conquer Business
- Website: www.womenconquerbiz.com
- Registered Address: 401 NE 19th Ave #200, Portland, 97232, United States
- Company Registration Number: Dun & Bradstreet 035056633
- Contact Email: hello–at–womenconquerbiz.com
- Contact Phone: 5035585690
Our Expertise
With decades of experience, the Women Conquer Business team possesses in‑depth knowledge of digital marketing.
Jen McFarland’s expertise in small business marketing ensures you receive the most accurate and current guidance available on Women Conquer Business.
Our Innovation & Approach
Our approach at Women Conquer Business is built on continuous improvement and creative problem-solving.
We have developed customized solutions at Women Conquer Business and adopted innovative practices that enable us to provide exclusive promotions and competitive offers tailored to your needs.
Our Online Presence
Women Conquer Business is the official online representation of Foster Growth LLC dba Women Conquer Business.
Our digital hub offers comprehensive information, detailed guides, and exclusive deals, ensuring you receive expert advice every time you visit.
- Visit us at: www.womenconquerbiz.com
- Online community: www.wcb.community
Our Role and Responsibilities
As the data controller, Jen McFarland (Foster Growth LLC dba Women Conquer Business) is responsible for processing personal data collected across our platforms.
We are committed to:
- Data Protection: Implementing robust technical and organizational measures at Women Conquer Business to safeguard your data.
- Transparency: Clearly communicating our practices and your rights when using Women Conquer Business.
- Compliance: Adhering to all applicable laws, including United States, Oregon Department of Justice, Electronic Communications Privacy Act (ECPA), and Privacy Act of 1974.
- Affiliate Management: Ensuring our affiliate partners on Women Conquer Business meet high standards for privacy and data protection.
Women Conquer Business are committed to full compliance with all applicable laws and regulations:
- United States: Women Conquer Business strictly follow Oregon Department of Justice, Electronic Communications Privacy Act (ECPA), and Privacy Act of 1974 to ensure your personal data is managed and protected in accordance with established legal standards.
- Other Jurisdictions: Women Conquer Business strives to comply with all relevant international laws to ensure the protection of your personal data, regardless of where you access our services.
Affiliate Disclosure
Women Conquer Business earns money when you click our clearly marked affiliate links and make a purchase—at no extra cost to you. This is called affiliate marketing, which simply means we get a small commission for referring you to a product or service we think is valuable.
Here's what that means in simple terms:
- How It Works: When you buy something through one of our links on Women Conquer Business, the company pays us a commission. This commission helps support our work and keeps our site running.
- Our Promise: We choose our affiliate partners for Women Conquer Business carefully. We only work with companies that respect your privacy and follow strict data protection rules.
- Your Privacy: Women Conquer Business never shares your personal information with our affiliate partners without your clear permission.
- Transparency: The money Women Conquer Business earns from affiliate links does not affect the prices you pay or the honest advice we give you. Our recommendations are based solely on what we believe is best for you.
In short, affiliate marketing helps us fund our work on Women Conquer Business while ensuring you get useful and trustworthy information.
Contact Us
For any inquiries regarding this About page or Women Conquer Business practices, please contact:
Foster Growth LLC dba Women Conquer Business 401 NE 19th Ave #200, Portland, United States 97232
Company Registration Number: Dun & Bradstreet 035056633
https://www.womenconquerbiz.com/contact
At Women Conquer Business and Foster Growth LLC dba Women Conquer Business, we are dedicated to transparency, compliance, and excellence. With our deep expertise in marketing (NAICS 541613) and a commitment to continuous innovation, we ensure you receive reliable, up‑to‑date guidance.
Please review this page periodically for updates as Women Conquer Business continuously improves our offerings and practices.