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Tech Stack Design: Where Does Finance Fit In?

Tech Stack Design: Where Does Finance Fit In?

Guest post written by Rachel Gonzalez, Senior Marketing Specialist at Ordway, a billing and revenue platform. Jen McFarland and WCB are not affiliated with Ordway. There’s no question that finance is a critical piece of your business. You need to get paid for the products and/or services you provide, and you need ways to charge …

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How Can A CRM Save Time and Increase Productivity?

How Can A CRM Save Time and Increase Productivity?

Did you know that there are almost 30 million small businesses in the US? Or that they employ 47.8 percent of American workers? In other words, small businesses have a significant impact on the economy through innovation and job creation.  If you’re a small business owner, you likely have A LOT on your plate every day. You may …

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Importance of SWOT Analysis in Your Marketing Plan

Importance of SWOT Analysis in Your Marketing Plan

Did you know that marketers who proactively plan their projects are 356% more likely to report success? Now, there are a lot of cogs and gears that go into creating a well-oiled marketing plan. There are budgets, digital marketing tactics, goals and objectives, a SWOT analysis, and many more.  Creating a proper marketing plan is crucial to the growth …

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How to Build An Agile Business

How to Build an Agile Business

As a business owner, you must get comfortable with uncertainty. That means understanding and recognizing its presence without becoming paralyzed or fear-possessed. Easier said than done, right? Especially since March 2020. If the COVID-19 pandemic didn’t create an environment for small business testing, I don’t know what will. Yet, we’ve all gotten to this point, …

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Increase Your Business Agility in 2021

Increase Your Business Agility in 2021

As a business owner, you must get comfortable with uncertainty. That means understanding and recognizing its presence without becoming paralyzed or fear-possessed. Easier said than done, right? Especially after last year. If 2020 wasn’t the year of external environments testing the limits of business, then I don’t know what is. Yet, we’ve all gotten to this point, …

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3 Questions Agile Leaders are Asking Themselves in 2021

3 Questions Agile Leaders are Asking Themselves in 2021

Business owners and entrepreneurs are searching for a key takeaway from 2020. If there’s anything we can learn from this veritable “mess” of a year, it’s the following: Uncertainty is here to stay. This reality might not feel incredibly comforting. But it holds the power to revolutionize how you do business. By internalizing this fact, you’ll join …

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How COVID-19 Has Affected Digital Transformation 1

How COVID-19 Has Affected Digital Transformation

We’re still in the thick of the coronavirus pandemic and only beginning to understand its long-term implications. The virus’s physical effects surround us. From social distancing to face masks. Processing the full economic, business, and social consequences will take time.  Of course, we also live in the age of big data. Information gets analyzed and disseminated in the blink of …

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Keys to a Successful Digital Transformation

Keys to a Successful Digital Transformation: It’s Not All About Technology

The novel coronavirus outbreak (COVID-19) first came to light on December 31, 2019. As we near the one-year anniversary of its appearance, we can all agree on one thing. The pandemic has radically changed how we do business. Organizations continue to realize the “status quo” isn’t good enough. They’re looking for ways to survive and thrive. For many companies, digital transformation strategies …

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