Princess Lolly, Lord Licorice, Chocolate slides, and gumdrop trees. Deliciously enticing, the game of Candy Land is easy to get lost in and hard to escape.
Sounds a lot like business, right?
But instead of delicious chocolate slides and gumdrop trees, there are email marketing products and flashing website templates begging you to click “buy.”The problem is, just like you will get a stomach ache from overeating candy, you’re going to run into trouble if you buy every new product and tool for your business.
After all, you are just one business, with one budget — there’s no way you can do OR afford it all.
As a business leader, you have to set limits and know when to say “no.”
If you don’t know where you should start when it comes to setting limits for your business, here are a few (excellent) ideas.
Get to know yourself.
Before you can know what your business needs, you need to know about your business. Evaluate your goals and knowledge to determine what you can handle.
Create a Budget.
Unfortunately, business tools aren’t free. The easiest way to become overwhelmed is to go over budget.
So, before you buy ANYTHING develop a plan and determine what your budget is.
Ask “Will my future-self thank me for this?”
A very good friend of mine, Kronda Adair, once told me that before I make any decision I should ask myself “Will my future-self thank me for this?” **She’s brilliant** Seriously. Consider following Kronda.
If the answer to the question is no, then don’t get it.
Is it a resounding yes? Pull out that plastic!
If you want to get your business unstuck and out of Candy Land, start running your business by these questions.
Once you do, you will stop getting sick on the candy (technology) and start enjoying it instead.
In addition to solving hairy marketing operations problems, I host one of the best business podcasts for women, the Women Conquer Business podcast, which provides actionable strategies, business how-to’s, and real-world advice from subject matter experts and entrepreneurs to help you grow, nurture, and sustain your business. But if you want the REAL story, I am an uber-nerd who loves dad jokes, building seamless systems, and helping leaders find more joy in their work.