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digital marketing everything you need to get started

Digital Marketing: Everything You Need to Get Started

Welcome to Jen’s Picks

My favorite digital marketing products, services, and resources to help a business build a foundation with growth in mind.

It is not a replacement for consulting advice or industry research. It is exponentially better to reference this list instead of relying solely on crowdsourcing for answers on social media. Your friends are awesome, but unlike me, they probably don’t have 20 years of marketing and tech experience.

LEARN MOREDigital Marketing: Everything You Need to Get Started

how to plan and engage effectively on social media

How to Plan and Engage Effectively on Social Media

Lately, I’ve been hit in the face with a lot of bad business tactics on social media. In this episode I came at it from not only the perspective of a professional asked a lot of social media questions, but also as a consumer of social media. Learn about what it means to get out there and be the face of an organization, strategies and tactics, and the do’s and don’t’s of engagement.

This is How Email Automation Nurtures a Healthy Sales Pipeline

This is How Email Automation Nurtures a Healthy Sales Pipeline

Why you should take advantage of email automation

On any given day as a small business owner you have to do a million different tasks to keep the business moving forward, your clients happy and on top of all that you need to keep that sales pipeline healthy. It’s overwhelming. Sometimes it’s hard to figure out what you SHOULD do versus what you need to do or want to do.

As a small business marketing consultant part of my job is to help you figure that out. One tool I often encourage my clients to take advantage of is automation.

LEARN MOREThis is How Email Automation Nurtures a Healthy Sales Pipeline